Lori’s entree into the entrepreneurial arena began as most often do – in
the more traditional corporate lifestyle. After graduating from University
of Colorado at Denver with a Masters degree in Financial Management, Lori
worked in banking, accounting and auditing. It didn’t take her long to
realize that her more creative side was being left unchallenged. While
still working full-time, she co-founded Eyes on Photography, Inc. with
her husband, Andrew.
Eyes On Photography Inc. started out as a storefront studio, photographing everything
from portraits to weddings to commercial work. In the mid 1990’s, through a series
of life changing events, Eyes On Photography changed its focus, and became one
of the premier virtual wedding photography studios, creating their website www.EyesOnPhotography.com.
In a matter of three years, they specialized in wedding photography, closed their
commercial location, created a virtual studio online to reach people around the
world and proceeded to double and even triple sales from one year to the next.
Then in 2002, she created her first gift book Being A Bride, her first
published work dedicated to the love and feelings of Being A Bride. She has received
numerous awards for her photography and her album designs, and has received several
recognitions from PPA’s AN-NE awards program.
It was through Eyes on Photography that Lori discovered her penchant for marketing. The Internet brought on great success for her in the 1990’s, and she is now sharing that love with others.
Her success with Internet marketing led her to create a marketing mentor firm. In 2001, she co-founded Vision Business Concepts Inc., a firm that mentors and provides marketing expertise to businesses around the world. Within Vision Business Concepts, she developed the Get Known™ philosophy, which provides consulting to people to assist them in developing a vision, creating an image, and setting goals that enable them to stay focused and build successful businesses. She also established www.VisionofSuccess.com, and offers a free ezine that enables thousands of subscribers to access her marketing ideas and strategies every month.
Through Vision Business Concepts, she has also developed her expertise in teaching small business owners the power of marketing their business online using online marketing techniques, social networking, and blogging. Lori has been featured in many trade publications, online and offline business journals, and has been interviewed by a number of groups and associations. . She is also a columnist for the Denver Business Journal, writing about small business marketing.
Lori is a Denver, Colorado native, and enjoys the lifestyle the Rocky Mountains provide. She currently resides in Denver with her husband and daughter Fallon. Outside of work, she enjoys traveling, gardening, reading and volunteering at her daughter’s school.
To keep up with Lori, you can read about her in one of her blogs: VirtualPhotographyStudio, VisionOfSuccess, or HowToBlogAboutYourBusiness or connect with her through LinkedIn, Facebook or Twitter